Website Design Services

News

• Are property websites obsolete?

  Nowadays, if you are an estate agent or a lettings agent, it’s likely that you get the majority of your leads from the big national property websites. Search for properties in your area and chances are it’s Rightmove and Zoopla monopolizing those all important first positions on the results page.

  There is a temptation for many smaller agents to put all their efforts into just uploading property details onto the big property portals at the expense of their own website. But your website can still be a great asset to your business, and with the direct need to generate property leads through your own website lifted slightly, it’s a perfect time to shift the focus of your website away from just generating leads to making it more about adding value for the visitor.

  Good, useful content is the key, as always, and when you consider how potentially complicated and stressful it can be buying or renting property, there are any number of really useful snippets of information you could add to your website to improve the visitor’s experience.

  ‘How To’ guides and regular articles written by your staff, or links to articles on the websites of any professional associations or organizations that you belong to, are one quick, easy way to improve your website’s content.

• Property Plus goes live!

  Property Plus is a small property letting agency based in Worcester, letting properties across Worcestershire, Herefordshire, and Gloucestershire. Highly regarded in the area, Property Plus makes it their mission to provide a friendly, useful service to both landlords and tenants. With agents in Worcester, Malvern, and Gloucester they have most of the Three Counties region well covered.

  We’ve created a simple, easy to use site with ‘Quick search’ and ‘Advanced search’ features that allow visitors to quickly find properties, and feedback options allow tenants to request viewings or register an interest in properties.

  The back end admin feature means individual agents can easily add new properties to the site or amend the details of properties they added previously, and the CMS means new content, articles, news items, customer testimonials or comments can be added on the fly.

  Currently the website can be configured to feed property data to Rightmove and Zoopla on a regular schedule. The plan is to introduce new data feeds in the near future.